BNP Paribas launches iPhone app for GlobalMarkets access
BNP Paribas is pushing ahead with a long-term electronic and social media strategy with the launch of the MobileMarkets iPhone application on June 29 to give iPhone users access to the bank's GlobalMarkets electronic commerce platform.
The launch comes three months after the French bank launched a similar application for the Apple iPad. With the latest launch, BNP Paribas clients with an Apple iPhone can download the new app for free, giving them access to 33 separate tools, including FX
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